Credit Suisse analyst Stefan Anninger posted some analysis that supports my post last week The Future of Television is Coming…Slowly. Anninger predicts a loss of 200K cable subscribers in 2012, down from his original prediction of 250K. Overall for the year through September ’11, pay TV penetration has fallen from 84.1% to 83.2%. It’s a slow trickle as consumers realize they are not getting near the value they are paying for in a traditional cable bundle. I don’t believe it is just the economy, the downturn is just a initiation point where consumers realize that cable is a rip off. That said, there are nowhere near the mainstream options available on-line to drive mass cord cutting. As a result, you are going to see major media firms continue to protect their core revenue streams, and consumers slowly but continually finding better options online.